Lincolnshire announces the sale of Holley Performance products

Lincolnshire management is an equity firm which was founded in 1986. It deals with investments and also the growth of middle-sized market companies. Lincolnshire has its headquarters located in New York and regional offices in different states like Chicago and Los Angeles. The private equity funds that Lincolnshire manages are over $ 1.7 billion. See some of the firm’s acquisitions here https://www.divestopedia.com/companies/lincolnshire-management-inc/3468.

In October 2018 Lincolnshire announced that it would be selling Holley performance products. Lincolnshire management will be handling the sale of Holley to sentinel capital partners Affiliate Company. The affiliate company will be merging its performance products with those of Holley. Lincolnshire management declined to reveal more information about the merger.

Holley was founded back in 1903, and it deals with designing, manufacturing, and marketing of products that are branded. Holley deals with products that provide stability and performance growth in the automotive aftermarket. When making the announcement the chairman and CEO of Lincolnshire management said that they choose to invest in Holley due to its muscular brand strength and broad product portfolio.

He also added that since they began working with Holley in 2013, they have been working to create an acquisition strategy which is aggressive and will bring about substantial growth by increasing the investments in new product development.

Ben Barlett, a principal at Lincolnshire management also stated that the CEO of Holley and his team had done a fantastic job. This is because they were able to manipulate the changes in technology and customer tastes and preferences to triple their revenues and increase their earning four times more during Lincolnshire’s investment time.

He also added that Holley had shown its ability to bring about innovation by focusing on the development of new products and also by creating good customer relations.

Holley’s CEO, Tom Tomlinson has commended Lincolnshire Management for its ability to understand the market, products and target consumers of Holley. According to Tom Lincolnshire was able to understand their complex issues. Because of this Lincolnshire added value to Holley which enabled them to grow and evolve in the past five years.

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